As she works on baby No. 4, there’s no doubt about it that Tori Spelling has the qualifications to know what parents and babies like, so her latest business venture seems like a logical next step. The writer/actress/entrepreneur will be designing a fashion line for babies and toddlers.
Spelling has teamed up with retailer JCPenney for her Little Maven line, which will be in stores on September 1.
As Spelling puts it, “I searched everywhere and found it hard to believe that most baby clothes are still pastels with boring prints. I knew right away I wanted my babies in bright pops of color and fun, bold prints.” She continued by saying, “I made sure all the clothes are comfortable, but also chic.”
What do you think about Hollywood royalty Spelling designing “affordable” clothes for the everyday baby?