IT’S THE END OF THE WORLD, BABY! screams the title of the new 2012 calendar from Campari. Sensing the Mayan calendar’s apocalyptic spirit, Campari created a protagonist in supermodel Milla Jovovich to storm through the end of the world holding glasses and bottles of the red aperitif, all while dressed in impeccable couture. Hey, if you’re going to go out, might as well be festive about it.
Juan Carlos Garay captured these behind the scenes images of the shoot. And, stay tuned, we’ll be posting the final set of images from the calendar on Celebs.com later today!
Images are © CAMPARI.