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Jessica Simpson Lands $3 Million Weight Watchers Endorsement Deal

Posted by & filed under SFW, The Daily Dose (Entertainment News).

Jessica Simpson in ElleLast November, we reported on the alleged Weight Watchers deal Jessica Simpson was negotiating, and now we have official word that the deal is complete.

Just a week after giving birth to little Maxwell Drew Johnson, Simpson will embark on a bid to lose her baby weight with the help of Weight Watchers. She’ll appear in the brand’s upcoming national campaign for the tidy sum of $3 million.

For most of us, $3 million is a nice incentive to shed some pounds, but it’s a drop in the bucket for Simpson: last year, her Jessica Simpson Collection of fashion accessories like purses and shoes surpassed $1 billion in sales. Do you think she’ll have as much success as Jennifer Hudson had as a Weight Watchers spokeswoman?

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