Carly Rae Jepsen is the latest celebrity to be the face of Candie’s fashion brand. The singer will be featured in the Spring 2013 campaign in the company’s signature colorful ads.
To make the campaign a little different, Jepsen had the opportunity to take the pictures herself using a photo booth. This is the very first time a celebrity fashion spokesperson has photographed their own campaign.
“I feel very honored to be the next Candie’s girl. It’s a dream come true to be in the company of such amazing women,” Jepsen said in a statement.
In a sneak peek at the campaign that officially launches in March, Jepsen sports girly and casual looks including shots wearing a lace dress, one with a big floppy hat and even one with pair of Mickey Mouse ears.