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CANNES COVERAGE: THE DICTATOR (Sacha Baron Cohen) DESCENDS ON THE RIVIERA (60+ Pics)

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Just as he did years ago in a giant thong bikini, Sacha Baron Cohen managed to steal our collective breaths away today at Day 1 of the Festival de Cannes on the French Riviera.

No stranger to brazen film campaigning, The Dictator found his way onto yachts, into a Lamborghini, and front and center on the beach while showing off his latest character.

Sometimes it’s good to be the king, yes?