According to TheWrap, Kodak has asked for approval to withdraw its sponsorship of the Kodak Theater at the Hollywood & Highland complex in Hollywood, home to the Oscars.
The Academy of Motion Pictures Arts & Sciences apparently has the right to veto naming rights to the much-televised location, but it will definitely be interesting to see which company out there is willing to pony up the $4 million figure for the right to play a significant part in the biggest day on the entertainment calendar.
The 85th Academy Awards brought to you live from the Celebs.com Theater in Hollywood??? Hmmm, stranger things have happened!
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