Alec Baldwin Wegmans Commercials Pulled, then Reinstated Amid Airplane Controversy

alec baldwin

Alec Baldwin is at the center of controversy once again, this time with Wegmans Food Markets: the supermarket chain pulled his ad campaign a week early following customer complaints and then promptly recanted the decision with profuse apologies.

The complaints stem from a Dec. 7 incident in which Baldwin was kicked off an American Airlines flight. Some customers complained about Wegmans re-airing commercials Baldwin filmed for the 2010 holiday season, which caused Wegmans to pull them a week early in response.

That Baldwin ban didn’t last long, though: this morning, a Wegmans rep shared this statement with TMZ:

We regret ending the Alec Baldwin holiday commercials one week earlier than planned in response to a couple of dozen complaints. We have decided to run the commercials again, effective immediately. Clearly, many more people support Alec, as evidenced by the hundreds and hundreds of tweets, emails and phone calls we have received. We enjoyed working with Alec Baldwin and his mom, Carol, and would do it again. We appreciate all the kind things they have said about Wegmans and respect the good work they do for communities.

Do you think Wegmans made the right decision in reinstating Baldwin’s holiday ads?

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Comments… read them below or add one

Mark January 4, 2012 at 4:00 pm

What a fuss about nothing! Alec Baldwin is a stand up guy and a bug company like Wegman giving in to less than 30 complaints is crazy.

Go Alec Baldwin FTW!

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Liz January 4, 2012 at 10:28 pm

I am not a fan of Alec’s. his behavior on the plane was childish and him being kicked off was appropriate. That being said, a couple dozen complaints shouldn’t have gotten the Wegman’s commercial pulled. That’s just ridiculous. However, if Wegman’s was going to pull the commercial, they should have stuck by their decision instead of airing it after the blow back.

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